Personal Branding
Personal Branding photos are a special kind of portrait that shows off your style and personality more than headshots do, but still staying within a professional context. They show a deeper view of who you are and what you do, and offer potential clients or customers a better idea of what it is like to do business with you and/or your company. They may show you in your workspace, with equipment, with products, with clients, and/or they may tell the story of what the brand is all about, what it stands for or what it means.
Branding sessions often include multiple clothing changes, may include multiple shooting locations, and have a creative direction designed to emphasize or demonstrate attributes of the brand that potential clients or customers may find attractive.
Hair and makeup is not included in my branding packages, but I can recommend stylists or assemble a team, if needed.
Branding photos are retouched to a very high standard – magazine quality – and may exhibit some creative editing so long as it reinforces the brand message.
Branding clients receive digital files with a usage agreement permitting the client to use the photos as desired in commercial context.
